Working With TEXT
 
 

Working With TEXT - INDEX

Welcome to "Working With TEXT", the area of DESIGN WORKS! dedicated to helping our clients understand the relationship of "text" to HTML programming, web site design and content. By now we have either completed your Strategic Internet Business Plan or are at the "Design Considerations" planning point. The purpose of this area is to present a brief review of font choice and stlyes, text and heading sizes.
 
FONT CHOICE AND STYLE
The font choice for viewers of your web site will be determined in one of two ways. First, the viewer may identify their choice of font in advance by identifing a "defalt" font in the priorities menue of their web browser. If the viewer has identified a "defalt" choice and instructed the browser to override all other choices, there is little that we can do. On the positive side, most viewers who are spohisticated enough to enable web browser priorities will most likely identify fonts (and backgrounds) that enhance their viewing experience, i.e. font, colour and background combinations that provide clear, ledgable text. (As an example - with the exception of specific fonts identified below - the page you are now viewing has been programmed to display your web browsers defalt font and size settings.)
The second and most effective way to determine the font choice (as well as background colour / imagery) for your web site is to embed your choice within HTML programming. By so doing, we instruct the viewers web browser to use the identified font, colour and background.
Most browsers are loaded with a broad and varried selection of font choices. This enables the browser to offer a wide selection to choose from when setting browser font priorities. It also allows the browser to produce on screen, most font choices pre-programmed into web pages.
The overall effectivemenss of font choices is impacted by your computer monitors ability to reproduce fonts on the screen. Without getting too technical, your computer monitors screen is made up of thousands of small dots known as "pixels". Each pixel is actually a small square box containing an assigned colour. Combinations of pixels in straight lines or in straight sided images are easily reconstructed on screen because all of the boxes fit perfectly together, thus rendering straight edges. As you might guess, straight sided images are more clearly rendered on the monitor screen and are therefore easier to read and understand. Curves are more difficult to reproduce on the monitor screen because the lines are made up a curved collection of pixels. Because each pixel is actually a "square box" of colour, the edges are exposed resulting in hazy or fuzzy lines.
For this reason, we recommend the use of relatively "straight sided" fonts wherever possible. There are several font types to choose from. Some examples follow:
 
CLASSIC
Century Gothic Courier New Times New Roman
 
SCRIPT
Comic Sans MS Graphite Light Monotype Corsiva
Nadianne Onyx Tempus Sans ITC
Note: Generally, we recommend against the use of "Script" fonts in the body of web page documments.
 
MODERN
Albertus Antique Olive Arial
Bodoni Black Britannic Bold CG Omega
CG Times Clarendon Eurostile
Focal Point On-Line Franlkin Gothic Book Gill Sans
Impact Modern No. 20 OCR A Extended
Rockwell Tahoma Univers
 
FUN FONTS
Bauhaus 93 Bertram Braggadocio
Curlz MT Eras Light ITC Goudy Stout
Glowworm Graphic Light Lucida Casual
Matisse ITC Ozzie Black Ransom
Snap ITC Stencil Wide Latin
 
There are ten physical styles provided within current HTML programming format. They provide various levels of emphasis to support copy content. In addition to these style options, we recommend the use of additional copy colour to help provide emphasis.
 
STYLE CHOICES
Description Display Style
Bold contents bold
Increased font size bigger text
Alternating fore and background colours blinking text
Italic contents italic
Decreased font size smaller text
Strike-through text strike
Subscripted text subscript
Superscripted text superscript
Teletypewriter style monospaced
Underlined contents underlined
 
 

 
TEXT SIZE
There are seven text sizes available within the HTML programming format. The sizes increase from 1 to 7 with "3" usually accepted as the browser default size. The text that you are currently reading is presented as the browser default size "3". The sizes vary as follows:
Text size number 1.
Text size number 2.
Text size number 3.
Text size number 4.
Text size number 5.
Text size number 6.
Text size number 7.
 
 

 
HEADING SIZE
There are six heading sizes available within the HTML programming format. They decrease in size from 1 to 6. For your ease of reference, the heading of this section is size "2". The heading sizes vary as follows:
 
HEADING SIZE 6
HEADING SIZE 5

HEADING SIZE 4

HEADING SIZE 3

HEADING SIZE 2

HEADING SIZE 1

 
 


Contact: TOWNHALL Internet Communications
 
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